Top 5 benefits of our sulfate-free shampoos and conditioners


There’s something that most of us do diligently, and that is to read the labels of anything that we buy off the shelf. We have become conscious of the ingredients that go into creating our favourite beauty products. This has made cruelty-free, vegan, and earth-conscious products and brands increasingly popular with most. When it comes to hair products that are good for us and good for the environment, we can do without these particular ingredients - sulfate.

What are sulfates?

It might come as a surprise to you, but many people do not have any qualms about the presence of sulfates in their hair products. This can be attributed to the ability of sulfates to offer a balanced cleanse without much hassle.

In fact, sulfates are cleansing agents that give you the lathering effect that you so covet, and this lather is what removes dirt particles and clears up any product build-up that’s nestled in your tresses. Some, however, aren’t very keen on using a sulfate shampoo since it has a tendency to strip the hair of its natural oils and leave it drier and more parched.

Instead of letting your hair bear the brunt of sulfate shampoos because you believe that only lathering can cleanse your hair, you can find a sulfate-free shampoo and conditioner that will give you smooth, moisturised hair. If this is what you need, Herbal Essences sulfate-free haircare range, that is crafted using potent aloe, is here to save the day.

Who should use sulfate-free shampoo?

The good news is that shampoos without sulfate are good for every hair type. Our line of sulfate and paraben-free shampoos and conditioners can be enjoyed by everyone. Our haircare range is crafted to suit individual hair conditions and repairs and restores hair to its former glory in an environmentally friendly manner.

Here are five amazing benefits of you can experience with our sulfate-free* potent aloe range:

*sulfate-free surfactants

Does it lather? Yes, and how!

The lathering part of our hair care routine is what makes it the most satisfying. Nothing beats a soothing head massage that leaves your hair smelling fresh.

The general notion that non-sulfate shampoo cannot lather as much as its sud-inducing counterpart and that this calm-inducing step will be removed from their hair care routine is what nudges people to stick to sulfate shampoos. Well, if that’s the case, we have some amazing news for you: You can lather your way to healthy hair with our sulfate-free shampoos too. Our sulfate free alternative contains naturally obtained surfactants derived from coconut kernel, which this makes it lather like any other shampoo.

Sulfate-free shampoo and conditioner for managing curly hair

We all are well-versed with the problems associated with curly hair. A bad hair day can be brought on by frizz or dryness. Moreover, the beautiful ringlets and curves in your tresses can make it even harder for natural oils to find their way to the length of each strand and nourish it.

The sulfates in your regular shampoo can wash your hair clean but strip it of its natural oils and leave your hair dry and unmanageable. Our sulfate-free shampoos and conditioners are kinder to your curly hair in that regard; they clean your bouncy tresses without drying them out and give you a good hair day after every wash. The signature formula with pure aloe gives you a healthier and smoother finish as well.

Colored hair? Sulfate-free shampoo and conditioner work just fine

Finding the ideal shampoo and conditioner for color-treated hair can be a tedious task. It should be strong enough to cleanse well and gentle enough to not strip away the natural oils and further protect the hair color in the process.

The chemicals present in the dye can make your hair dry and cause it to become more porous. This implies that your hair absorbs and liberates moisture more frequently than usual. The result is hair that is extremely dry and brittle. Sulfate-free* shampoos (like those in our aloe range) are gentler on your hair and dramatically reduce the chance of your tresses appearing parched post coloring.

*sulfate-free surfactants

No more dry locks with our sulfate-free shampoo and conditioner

Sulfate heavy formulas can make your hair dry since it removes natural hair oils. You won’t be happy with the delicate, breakable ends you are left with after using these shampoos regularly.

If you switch to our sulfate-free* formulas with 6x more aloe**, it will help retain moisture. Show your hair some love and give it the nourishment it deserves.

*sulfate-free surfactants

**vs. current bio:renew range

Safety is the first priority

At Herbal Essences, safety is our first priority. Before using any ingredients in our shampoos and conditioners, they are tested for safety and toxicity.

In case we have doubts regarding the ingredient’s potential to cause harm, we refrain from including it in our product formula. We work actively with every preservative and ingredients to scientifically determine a safe range to ensure harmless usage. We promise that our potent aloe and naturally derived surfactants used in our products are safe for you and your hair.