The Royal Botanic Gardens, Kew’s unrivalled collections feature 8.5 million items, including 7 million dried plants, 1.25 million dried fungi, a living collection of over 19,000 plant species and the world’s largest wild plant DNA and tissue bank.
The Royal Botanic Gardens, Kew collaborates with around 400 institutions world-wide, in over 100 countries. All so we can live in a world that’s safer and more resourceful.
With so much scientific knowledge, the Royal Botanic Gardens, Kew is perfectly positioned to test and identify key botanical ingredients in the Herbal Essences bio:renew formula.
The Royal Botanic Gardens, Kew’s plant scientists are now verifying key botanicals in Herbal Essences’ bio:renew range, including histidine which is naturally found in plants and has active antioxidant activity that helps fight environmental factors such as water impurities that can compromise the integrity of hair.
The ground-breaking work with the Royal Botanic Gardens, Kew is not only shaping how Herbal Essences works with plants and botanicals to bring exciting products to the haircare space but also is setting new standards of natural ingredient quality for the beauty industry.
It shows how the brand uses the Royal Botanic Gardens, Kew collections along with cutting-edge analytical methods to ensure the quality of the plants being gathered from different parts of the world are of superior quality.
