Potent Aloe vera Collection

Not all Aloes are made equal. In fact, there are more than 300 different species!

Aloe vera, a species used in Herbal Essences Potent Aloe vera Collection, is rich in polysaccharides, with plenty of moisturizing and soothing properties.

Sulfate-free Potent Aloe vera + Bamboo

Revel in the moisturizing and soothing properties of Aloe vera, infused with Bamboo’s natural antioxidants.

Try this perfect sulfate free pairing for a hair that is beautifully hydrated, strong, and silky-smooth.

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Sulfate-free Potent Aloe vera + Mango

Fuse Potent Aloe vera with Mango and you’ll get a delicious fruity fragrance with a sleek shine.

This exquisite sulfate-free hair treatment protects the color of your hair, leaving it deeply moisturized, healthy-looking and shiny.

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Hair Oil Blend

Lightweight dual-phase fine mist spray is your hair’s true lifeline. Use it as needed - on wash and non-wash days - even multiple times a day!

Moisturize dry hair, detangle curly hair, or tame frizzy hair - restoring its natural shine, while making it easy to manage and style.

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Sustainably Sourced Aloe vera

This Aloe vera is grown in the fields of Mexico, using certified farming practices with the patented gel extraction process right on the site, thus preserving high levels of polysaccharides.

It’s sustainably sourced by hand, two or three leaves at a time to secure health and benefits of the plant - giving you 6x more Aloe vera*.

*vs base Herbal Essences bio:renew products

Behind the Scenes: From Ground to Bottle

From the Land of Aloe vera

Hand-picked Aloe vera, sustainably sourced and processed on site in Tamaulipas, Mexico.

Herbal Essences and RBG Kew Improve Your World Through Nature and Science

Aloe vera identified and authenticated by world leading plant scientists at RBG Kew.

For Your Sulfate-free Hair Routine

Once the RBG Kew plant scientists have authenticated Aloe vera, the Herbal Essences team embarked on a mission to unleash Aloe vera's full power by crafting a perfect formula, rich in Aloe and free of sulfate.

Authenticated by the Royal Botanic Gardens, Kew

After examining the botanical fingerprint of Aloe vera used in the Potent Aloe vera Collection, experts at RBG Kew have verified it’s rich in polysaccharides expected in a good quality botanical extract. Learn more

100% Recyclable*

Bottles in Herbal Essences Potent Aloe vera collection are recyclable and made up of 25% recycled plastics. Learn more

*Except the hair oil pump, so discard it separately

Herbal Essences is endorsed as PETA cruelty-free brand. Learn more